市场营销环境分析的主要内容概括为宏观环境因素和微观环境因素两大类，其中宏观环境因素包括（）环境、社会文化环境、经济环境、技术环境、地理环境和竞争环境

竞争者是企业微观环境中的一个重要因素，必须密切关注竞争者的状况与动态。

旅游企业微观环境主要是指旅游企业本身及其各职能部门。

Every deliberate act of wrongdoing by the master or any of the crew against the ship or cargo，without the authorization or privity of the Shipowner or his agent，is（）.

（）, or drum is used for hauling in or letting out the wires or ropes which will fasten the ship to the shore.

A salvor may be（）the whole or part of the payment due under Salvage Convention to the extent that the salvage operations have become necessary or more difficult because of fault or neglect on his part or if the salvor has been guilty of fraud or other dishonest conduct.

The （） is used for hauling in or letting out the wires or ropes.

Vessels must be（）valid certificate of nationality or certificated of registry or license.

对于旅游企业来说，下列因素中属于该企业应分析的宏观环境因素的有（）。

逻辑运算符（AND、NOT、OR）的运算顺序是AND→OR→NOT。

以下属于旅游市场营销微观环境因素的是（）。

逻辑运算符（AND、NOT、OR）的运算顺序是AND→OR→NOT。